Privacy Policy — Hadley

Effective: September 29, 2026

Hadley helps you turn the books you love into daily life through SMS coaching. This policy explains what information we collect and how we use it.

Information we collect

  • Contact information: your mobile phone number, which you provide when you sign up.
  • Your reading choices: the books and ideas you select for coaching.
  • Messages: the text messages you exchange with Hadley, including your replies.
  • Technical data: basic operational logs such as message delivery status.
  • Your name: the name you provide when you sign up.
  • Your preferences: your timezone, message cadence, and morning delivery time.
  • Attribution data: how you found us (campaign parameters and referrer), stored with your signup.
  • Billing information: if you subscribe, your email address and subscription status via our payment provider. We do not store card numbers.

How we use your information

  • To send your daily coaching texts and respond to your replies.
  • To operate, maintain, and improve Hadley.

Sharing your information

We share information only with the service providers needed to run Hadley: our SMS provider (Twilio) to deliver text messages; our hosting and database providers (Vercel and Supabase) to operate the app; our payment provider (Stripe) to process subscriptions; our error-tracking provider (Sentry) to diagnose crashes; and our analytics provider (Plausible) to measure site traffic. We do not sell your personal information.

SMS program

  • By signing up and providing consent, you agree to receive recurring automated coaching text messages from Hadley. Message frequency varies.
  • Reply STOP at any time to cancel; reply HELP for help.
  • Message and data rates may apply. Wireless carriers are not liable for any delayed or undelivered messages.

Mobile data and sharing

When you request texts from Hadley, we collect the mobile phone number you provide, together with a record of your messaging consent (when and how you opted in) and your opt-out status. We keep this consent record while your account is active and for five years after your account closes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, except with the service providers needed to deliver your messages (our SMS provider) or as required by law.

Data retention and security

We keep your information while your account is active and will delete it on request. Consent records are kept for five years after your account closes. Backups may retain copies for a limited time. If you are a California resident, you may request access to, correction of, or deletion of your personal information; we do not sell personal information. To exercise these rights, email support@heyhadley.com. We use reasonable safeguards to protect your information, but no system is completely secure.

Children’s privacy

Hadley is not directed at children under 13, and we do not knowingly collect information from them.

Changes to this policy

We may update this policy from time to time and will post the updated version here with a new effective date.

Contact us

Questions about this policy: support@heyhadley.com